Outstanding Online Video

Highlight the benefits of U.S. Bank’s online and mobile banking platforms to new and current customers who recognize the value of a mobile/internet banking option but are reluctant to adopt or may not fully understand how this option can best support their unique financial management situation. Personalized Empowerment. Demonstrate, through a relevant and recognizable scenario, how U.S. Bank online and mobile banking services help make managing money simpler and more meaningful through personalized banking tools and resources that best meet customers’ needs — providing them an even greater sense of empowerment when it comes to managing their finances. All so they can bank when they want, where they want, easily and securely.

Contributors:

Cheif Creative Officer:	Debbi Vandeven
Managing Director, Branded Content:	John Godsey
Group Creative Director:	Aaron Evanson
Creative Director:	Derek Anderson
Executive Producer:	Tyler Smith
Account Director:	Zach Baze

VML

Location: USA