The Web Marketing Association is proud to present this 2015 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
JASON PARTRIDGE | VP, CREATIVE DIRECTOR | SONIC BOOM
FARM TOUGH
Outstanding Social Media Campaign
The purpose of the project was to create awareness that the all-new 2015 Ford F-150 would be available soon. But instead of making a traditional ad, we created a video that audiences would share within their own social circles. And who doesn’t love cute kids in lil’ trucks?
Contributors:
| VP, Creative Director: | Jason Partridge |
| Digital Media Producer: | Alec Bozzo |
| Sr. Art Director: | Jessica Richards |
| Sr. Copywriter: | Scott Lew |
| Account Director: | Michael Fritzlar |
| Account Manager: | Symphony Kwong |
| Project Manager: | Oana Ungureanu |
| Sr. Strategist: | Taylor Smith |
SONIC BOOM
Location: Canada
About the Agency:
Sonic Boom | A Customer Experience Agency Sonic Boom consists of departments specializing in creative, social media strategy, and accounts services. Our team is comprised of individuals with experience and backgrounds in everything from photography and design, to television production and digital media. We foster an environment that encourages our team to “push the envelope” and deliver breakthrough work that is as powerful as it is on brand.