Best Toy & Hobby Online Video

Brought to you by Avengers Labs, this product showcase spot invites viewers into the world of Playmation by teasing Tony Stark's latest technology, created for the Iron Man in all of us. ONE+K ideated this concept and then took it through all stages of production, including scripting/VO and creating the complete 3D repulsor model. Each camera move was carefully choreographed to highlight this impressive piece of wearable tech. The final video asset was used for online channels, on-disc promotion, broadcast and seen in theaters in the pre-roll for major Marvel releases and on multiple B2C and B2B platforms.

Contributors:

Creative Director:	Alan Hellard
Associate Creative Director:	Mike Gottschalk
3D Animator:	Daniel Oberhansley
Editor:	Kristian Buccieri
Post Finishing:	Jonathan Lee
Producer:	Jonathan Clark
Copywriter:	Jonathan Clark
Copywriter:	Jordan Riker

ONE+K

Location: USA

About the Agency:

ONE+K, a subsidiary of the digital agency space150, is a full-service creative agency that helps companies engage and interact with customers. We develop campaigns, products and experiences that integrate the best of Film & TV, Game Console, Web, Mobile, Social, Live Event and other media channels. We are creatives, strategists, technologists and industry specialists who have come together to dream up and create the next big things.