The Web Marketing Association is proud to present this 2008 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

YOUNG & RUBICAM BRANDS
LAN "ROUTES"

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Best Airline Online Campaign

LAN wanted to announce new direct flights from LA and NYC to Buenos Aires, Argentina. This banner allowed users to follow the exact routes of the flights in the exact routes in a fun, graphical way.

Contributors:

Creative Director: Victor Amador
Interactive Art Director: Robert Meireles
Copywriter: Fernando Iglesias

YOUNG & RUBICAM BRANDS

Location: USA