We created a high-energy, online campaign for the Home Ent. release of Mad Max Fury Road. Our IMDB Takeover with auto-expanding 300x250 showcases a climatic move from Nux as he drives right out of the banner! Our auto-expanding rich media unit showcases Coma, The Doof Warrior on auto-expand, then on user-click we expand into panels designed to be inside each a vehicle with the main characters.
Contributors:
Executive Creative Director: | Melodie Smith |
Motion Graphics: | Timothy Adam |
Art Director: | Zach Smith |
Designer: | Stephanie Smith |
VP Creative, Warner Bros.: | Jennifer Jones |
Creative Manager: | Jason Medley |
THE M FACTOR CREATIVE
Location: USA