Best Real Estate Online Ad, Best Of Show Online Ad

William Pitt billboard ad position at the top of The New York Times Real Estate section homepage, showcases William Pitt and listings to the Times’  readership based in New York City as well as regionally, nationally and WORLDWIDE. Incorporating SnappSearch, a unique Display Advertising personalization format, designed to dramatically increase engagement from prospective clients, incorporates a William Pitt exclusive property search engine. SnappSearch allows users to search all company listings — and only William Pitt company’s listings, inside the ad unit without navigating away from the New York Times.

Contributors:

President:	John Marshall- Inoventiv
Director of Technology:	Matt Phillips- Inoventiv
Director of Marketing:	Monique Rafferty-William Pitt Sotheby's International Realty

INOVENTIV CANADA CORP

Location: Canada

About the Agency:

Inoventiv Canada Corp, developer and patent holder of SnappSearch, a web display ad format on any device that enables consumers to search and retrieve relevant, personalized live inventory results, in real time from within an ad without leaving the page … • Leveraging real time inventory • Creating on–the-fly relevancy • Pre-qualifying prospects • Even closing the sale. SnappSearch core competency is fusing search with real time inventory, to identify and target consumer intent at the right time (without tracking), in the right context allowing the consumer to personalize the right message.