The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

ACXIOM CREATIVE


BING 3D NEWSLETTER

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Best Directory Or Search Engine Ads The Client Did Not Pick

As we were hard at work creating an entertainment-centric newsletter for Bing, the thought occurred to us... If Scorsese can go 3D, why can’t we? So we got busy transforming an everyday email into a supercool, innovative, jump-off-the-screen experience (just add standard blue/red 3D glasses). As far as we know, we’re the only ones to ever try taking email into the third dimension. And once we were done, everyone thought it was awesome! Except for a few skittish folks on the marketing team, and... well... we know how that story goes.

Contributors:

Global Creative Director: Mark Montgomery French
Creative Director: Kimberly Brizzolara
Art Director: Piyush Panchal
Copywriter: Laura LeBleu
Account Director: Jeremy Stayton
Account Manager: EurJean Chung

ACXIOM CORPORATION

Location: USA