2014 Best Toy ad
Hasbro Transformers Construct-bots
Will your site be next?
The 12th annual international
Internet Advertising Competition
is now accepting entries.
Submit your best work and win
the recognition you deserve!
Each year the Web Marketing Association names the Best Toy ad as part of the annual Internet Advertising Competition (IAC) Awards. We believe that judging your creative talent should be based on a peer group within that industry.
Now in its 12th year, the IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Here is your chance to stand out from your competitors and win the recognition you deserve.
Best advertising are selected by judges who review the entered advertising using the seven criteria below:
Use of the medium
As a participant, you will receive:
An independent evaluation of your Toy ad by independent expert judges
Valuable feedback to help Benchmark your efforts against other Toy ad industry advertising.
If your site wins a Toy ad IAC Award, you will also get:
A beautiful Crystal Statue or certificate of achievement to display proudly
Higher visibility for your company and yourself
A great marketing opportunity to promote your company to the media
Links to your site from the highly ranked WebAward site to help SEO
The admiration of peers, friends and co-workers Ã¢â‚¬â€œ maybe even a raise!
A personal achievement for your resume
Each year the Web Marketing Association's IAC Award Competition names the Best Toy ad. The winners are selected by judging the entered creative using seven criteria - design, ease of use, copywriting, interactivity, use of technology, innovation and content. Entries not selected as best Toy ad are also eligible for an Outstanding Advertising Award.
Entering the WebAwards can help keep you up on Toy ad Trends by showing you how other Toy ad advertising compare to the overall Internet standards. You also can make Toy ad news if you have the Best Toy ad. Toy ad news letters will want to cover you win bringing you additional visibility within your industry.
Here are past Toy ad winners:
|Year||Entry Name||Award Level||Winner|
|2014||Everybody Looks||Best Entertainment Online Video, Best Toy & Hobby Online Video||AngelVision Technologies|
|2014||Hasbro Transformers Construct-bots||Best Toy & Hobby Website||Cartoon Network & Hasbro|
|2013||Cartoon Network & Hasbro NERF N-Strike Elite||Best Toy & Hobby Integrated Ad Campaign||Cartoon Network & Hasbro NERF N-Strike Elite|
|2013||Cartoon Network & Skylanders Giants Home Page Takeover||Best Toy & Hobby Rich Media Online Ad||Cartoon Network & Skylanders Giants Home Page Takeover|
|2013||GoPro HERO3 Rich Media Ad Campaign||Best Toy & Hobby Rich Media Online Campaign||EXTRACTABLE|
|2013||Cartoon Network & Hasbro Beyblades Beywheelz||Best Toy & Hobby Website||Cartoon Network & Hasbro Beyblades Beywheelz|
|2012||Topps Website Redesign||Best Sports Website||Overdrive Interactive|
|2012||Kidrobot Launches 14 New Designer Toys||Best Toy & Hobby Integrated Ad Campaign||Future Farm Inc.|
|2012||LEGO Channel on CartoonNetwork.com||Best Toy & Hobby Online Campaign||Cartoon Network|
|2012||Cartoon Network and Hasbro Kre-O||Best Toy & Hobby Rich Media Online Ad||Cartoon Network|
|2012||Video Racer Website||Best Toy & Hobby Website||Dutch Monaco|
|2011||Radio Flyer eCommerce Web Re-design||Best Shopping Website||Acquity Group|
|2011||Mattel - Barbie I Can Be||Best Toy & Hobby Integrated Ad Campaign||Mattel, Visionaire & Attention|
|2011||LEGO CITY Fire Academy||Best Toy & Hobby Interactive Application||Mind Orchard|
|2011||Mattel - Barbie Doll for a Day||Best Toy & Hobby Online Ad||Mattel & The Visionaire Group|
|2011||Online Video Toy State Rippisodes||Best Toy & Hobby Online Video||Allen & Gerritsen|
|2011||Mattel-Monster High Digital Ads||Best Toy & Hobby Rich Media Online Ad||The Buddy Group|
|2011||Rich Media Online Campaign||Best Toy & Hobby Rich Media Online Campaign||Allen & Gerritsen|
|2011||Mattel - Hot Wheels||Best Toy & Hobby Social Media Campaign||Mattel, The Buddy Group, & Buddy Media|
|2011||Cartoon Network & Hasbro Holiday Toy Sweepstakes Promotion||Best Toy & Hobby Website||Cartoon Network|
|2010||25 day Til Christmas Newsletter||Best Toy & Hobby Email Message Campaign||NuOrbit Media Inc.|
|2010||Barbie Holiday||Best Toy & Hobby Integrated Ad Campaign||Mattel & Context Optional|
|2010||I Can Be Barbie Dress-Up application||Best Toy & Hobby Interactive Application||Mattel & Smashing Ideas|
|2010||Hot Wheels Battle Force 5||Best Toy & Hobby Online Ad, Best Tv Online Ad, Best Of Show Online Ad||Mattel & Razorfish|
|2010||Toy State Road Rippers and CAT Brands Launch First Digital Campaign||Best Toy & Hobby Online Campaign||Allen & Gerritsen; Toy State|
|2010||Hasbro/CartoonNetwork.com Redesign Rich Media Stunt||Best Toy & Hobby Rich Media Online Ad||Hasbro/CartoonNetwork.com Redesign Rich Media Stunt|
|2010||Shure Asia, "Sing A City"||Best Toy & Hobby Websites||Deep Interactive Asia|
|2010||Hot Wheels Battle Force 5||Best Tv Rich Media Online Ad||Mattel & Razorfish|
|2009||Freedom Ops Network Website||Best Toy & Hobby Websites||Northridge Interactive|
|2008||Nintendo Picross Evolution||Best Toy & Hobby Ads The Client Did Not Pick, Best Of Show Ads The Client Did Not Pick||Smashing Ideas|
|2008||Nintendo Fire Emblem: Radiant Dawn||Best Toy & Hobby Rich Media Online Ad||Smashing Ideas|
|2007||DS Lite Colors "Runway"||Best Toy & Hobby Ads The Client Did Not Pick||Smashing Ideas|
|2007||Super Princess Peach||Best Toy & Hobby Integrated Ad Campaign||Smashing Ideas|
|2007||Tetris DS||Best Toy & Hobby Rich Media Online Campaign||Smashing Ideas|
|2006||Toys R Us 12 Deals of Christmas||Best Toy & Hobby Rich Media Online Ad||Beyond Interactive Creative Department|
|2006||Nintendo Polarium||Best Toy & Hobby Rich Media Online Campaign||Smashing Ideas|
|2005||Groovy Girls Brand Website||Best Toy & Hobby Microsite/landing Page||Popular Front Interactive Communications|
|2005||Let the NICK Out||Best Toy & Hobby Online Campaign||Biggs|Gilmore|
|2005||Hasbro - Mission Paintball||Best Toy & Hobby Rich Media Online Ad||Beyond Interactive|
The Internet Advertising Competition Awards evaluates all forms of online advertising including:
|Online Ad||Online Campaign|
|Rich Media Online Ad||Rich Media Online Campaign|
|Email Message||Email Message Campaign|
|Online Newsletter Campaign||Microsite/Landing Page|
|Mobile Application||Online Video|
|Integrated Ad Campaign||Ads the Client Did Not Pick|
To view other industry winners, please click on the link below:
| Advertising | Advocacy | Airline | Application Service Provider | Architecture | Arts | Associations | Automobile | B2B | Bank | Beverage | Biotechnology | Blog | Broadcasting | Catalog | Computer: Hardware | Computer: Software | Construction | Consulting | Consumer Goods | Credit Union | Design | Directory or Search Engine | Diversified Business | Education | Electronics | Email | Employment | Energy | Entertainment | Environmental | Events | E-Zine | Faith-based | Family | Fashion or Beauty | Financial Services | Food Industry | Game Site | Gay/Lesbian | General Interest | Government | Health Care | Healthcare Provider | Home Building | Hotel and Lodging | Information Services | Insurance | Interactive Services | International Business | Internet Service Provider | Intranet | Investor Relations | Investment | Legal | Leisure | Magazine | Marketing | Manufacturing | Media | Medical | Medical Equipment | Military | Mobile | Movie | Music | Mutual Fund | News | Newspaper | Non-Profit | Other | Pharmaceuticals | Photography | Political | Portal | Professional Services | Public Relations | Publishing | Radio | Real Estate | Regional | Restaurant | Retail | School | Science | Shopping | Small Business | Social Network | Sports | Technology | Telecommunication | Toy & Hobby | Transportation | Travel | TV | University