3 ROADS OFF THE BEATEN PATH
HIV/AIDS may not sound like an ideal theme for an engaging web experience, but with state-of the-art design and straightforward messaging, anything is possible.
Our main goal was to depict the recent accomplishments in treatment research in laymenís terms in order to excite and inform constituents. Using short chunks of bite-sized content, an attractive but basic color scheme and simple, flat icons, visitors could quickly digest complex scientific information and actually enjoy the experience. Once complete, visitors are prompted to take action by donating, staying informed through the newsletter or sharing the site on social media.
SANKY COMMUNICATIONS, INC.
Location: United States