The Web Marketing Association is proud to present this 2010 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
ALLEN & GERRITSEN; THE BOSTON CELTICS
THE BOSTON CELTICS: RECLAIMING THE CHAMPIONSHIP IN 2009-2010
Best Sports Online Campaign
The Boston Celtics have been an Allen & Gerritsen client since 2005. Having won the NBA World Championship in 2007-2008, the Celtics are at the top of their game. The 2009-2010 season ‘Reloaded’ campaign is meant to reflect the players’ and coaches’ intensity as they drive towards another championship. Our campaign features the players in the throes of “reclaiming the championship”.
Contributors:
| Art Director: | Charlie Guerrero |
| Digtial Producer: | Mary-Ann DiThomas |
| VP Group Marketing Director : | Paul Salafia |
| Copywriter: | Craig Falzone |
ALLEN & GERRITSEN
Location: USA