The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

SAATCHI & SAATCHI LA
YARIS IT'S A CAR! WEB FILMS

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Best Automobile Online Video, Best Of Show Online Video

How do you sell a remarkably basic car with no special features? We decided to celebrate the fact that it's got no features!

Contributors:

Executive Creative Director: Margaret Keene
Executive Creative Director: Chris Adams
Creative Director: Michael Tabtabai
ACD/Art Director: Nicole McDonald
Copywriter: Julia Regan, Matty Poitras
Designer: Davis Hsia, Adhemas Batista
Director of Integrated Production/Multimedia:: Tanya LeSieur
Media Partners: Funny or Die, Marvel, I Can Haz Cheeseburger, Xbox
Integrated Production Company: Acne Production
Editing Company: Rock Paper Scissors

SAATCHI & SAATCHI LA

Location: USA