The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.


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Best Home Building Website

Peerless offers affordable faucets with proven design in a range of styles and finishes offering consumers an easy way to refresh the bathroom and kitchen. Distributed through Lowe's as well as selected hardware stores and other retail outlets, Peerless provides installation support every step of the way from detailed installation instructions, to Internet support, to a toll-free help line. Backed by Delta Faucet Company, the largest U.S. manufacturer of residential and commercial faucets, all Peerless faucets come with a limited lifetime faucet and finish warranty. During the year of 2011 Peerless re-launched their brand and added additional products and SKUs to their product offering. As a part of the re-branding Hanson worked with Peerless to develop a new website based on best-practices and feedback from users of the faucets. The traffic to the website has increase significantly from July to December 2011. As a part of the redesign Peerless launched a live chat feature on the website. This feature allows for users to ask questions about installation, repair parts…etc. to actual professionals who respond immediately. Approximately 200 people a month utilize the live chat.


Lead Engineer: Rick Byington
Programer: John Maag
Lead Engineer: Josh Jacob
Lead Front End Designer : Warren Parsons
Front End Designer : Mike Louviere
Project Manager: Darin Lockert
Managing Director of Insights + Connections: Melanie Christian
Account Manager: Rod Kinn
Director of User Experience Architect: Leslie Mohn
User Experience Architect: Ben Lynch


Location: United States