The Web Marketing Association is proud to present this 2013 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

OXFORD UNIVERSITY PRESS


OXFORD BIBLIOGRAPHIES DIGITAL CAMPAIGN

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Best Publishing Online Campaign

Oxford Bibliographies is a cutting-edge research tool for students and faculty alike. By featuring students and faculty from across the academic spectrum and having them speak directly about how they use Oxford Bibliographies for their own work and in the classroom, this campaign presented Oxford Bibliographies to the customer in a conversational, concise, and relatable way. These videos aimed to demonstrate specifically how Oxford Bibliographies can benefit the researchers of today and overall, the goal was to show both current potential users that Oxford Bibliographies is the solution to the ever-growing problem of unreliable information overload in today’s online research process.

Contributors:

OXFORD UNIVERSITY PRESS

Location: USA