The Web Marketing Association is proud to present this 2015 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

BLUERUSH


MERCK - SOCIAL MEDIA POLICY VIDEO

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Best Pharmaceuticals Online Video

The Challenge:
To transform a voluminous and dry company social policy guide into an engaging video that employees would be more likely look at.

The Solution:
BlueRush boiled down content from the guide to its essential points and presented them in a light and whimsical way using 2D animation. The results have been enthusiastically received.

Contributors:

BLUERUSH

Location: Canada