The Web Marketing Association is proud to present this 2019 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

TMV GROUP


FAYGO EMAIL NEWSLETTER

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Best Beverage Email Message Campaign, Best Of Show Email Message Campaign

Detroit-based pop brand Faygo sends out its quarterly e-newsletter to keep fans apprised of the latest happenings. In 2018, newsletter headliners included the introduction of Diet Arctic Sun (the no-calorie version of the brand’s latest throwback), the launch of the What Flavor Ya Got? Campaign, the redesign of Faygo.com, and the return of Moon Mist Red after more than a decade. Each blast covers just one topic, and is always as bright and quirky as the brand itself. 

Contributors:

TMV GROUP

Location: USA