The Web Marketing Association is proud to present this 2019 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

INNOCEAN USA


THE FIRST-EVER INSTAGRAM STORIES CAR CONFIGURATOR FOR THE GENESIS G70

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Best Automobile Online Video

When our Genesis G70 launched, only a small number of dealerships were ready to sell them. We thought outside the showroom to create the world’s first Instagram Stories car configurator. All so fans could build and customize in a brand-new way.

Contributors:

Group Creative Director: Kelly Kliebe
Executive Creative Director: Bob Rayburn
Group Brand Director: Stephanie Godfrey
Sr., Brand Manager, Social: Nazir Akil
Strategy Director: Stephanie Tagle
Sr. CG Producer: Kristen Miller
Sr. Art Director: Johnny Nguyen
Copywriter: Nicole Barlow
Community Manager, Social: Mike Stanescu
User Experience Lead: Lindsay Matheson

INNOCEAN USA

Location: United States

About the Agency:

Founded in 2009, INNOCEAN Worldwide Americas is headquartered in Huntington Beach, California, with offices in New York, Chicago, and Dallas. With 400 employees, INNOCEAN Worldwide Americas is part of the INNOCEAN Worldwide network and currently serves as lead agency for Hyundai Motor America and Genesis Motor America, as well as partners with KIA Motors America and Hankook Tire.