Best Restaurant Social Media Campaign

#PerfectCrust keeps your pizza crust CRISPY in the pizza box. We target independent pizza operators that deliver or use apps like UberEats or Doordash. Our goal is to drive sample requests. We started "#StopTheFlop" to promote our product via SM. We have successfully received over 1200 sample requests with a 60% purchase rate! We've grown our Instagram from 39 followers, in April, to over 1700 to finish this year. While this may not seem like a lot, it's 90% pizza operators! Quality > Quantity! We are now associated, within the pizza community, with "Stop The Flop". We have customers tag us with this! We've successfully grown our business over 30% YTD! Best part is we have customers taking credit for #StopTheFlop! Hilarious! It's taken a life of it's own.

Contributors:

VP or Sales & Marketing:	Eric Burns
West Coast Sales Director:	Lloyd Oshiro
Social Media Director :	James Shirley

SMART PACKAGING

Location: USA