The Web Marketing Association is proud to present this 2020 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

HONG KONG TRADE DEVELOPMENT COUNCIL


HKTDC HONG KONG TOYS & GAMES FAIR (ONLINE)

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Best Toy & Hobby Website

HKTDC Hong Kong Toys & Games Fair (Online) is the extension of the physical trade fair to virtual one. It serves as a vertical portal for toys industry buyers to conduct sourcing and collect market intelligence. Suppliers can ride-on the online platform to engage buyers all year round for more business opportunities.

• Industry Portal: Extension of the physical HKTDC Hong Kong Toys & Games Fair to online platform

• Extensive Industry News: Updated toys’ market and industry news available all year round which attract buyers to visit repeatedly

• Enhanced Sourcing Functions: Buyers can source toys-related products from the platform for better matching results

Benefits to Buyers:

• HKTDC Hong Kong Toys & Games Fair (Online) is a one-stop platform to obtain market intelligence and sourcing information beyond trade fair

• It features toys suppliers from around the world so buyers can easily identify relevant business partners

• ‘Supplier’ and ‘product’ search functions are located at prominent positions on the homepage for easy sourcing
Benefits to Suppliers:
• Suppliers can connect with global buyers via HKTDC Hong Kong Toys & Games Fair (Online) all year round

• Each supplier has a dedicated webpage and URL on the platform to promote its quality products and services to attract buyers’ visits and purchases before the trade fair, and continue to release the latest product information via the online platform after the fair

Contributors:

Director, Publications & E-Commerce : Johnny Wan

HONG KONG TRADE DEVELOPMENT COUNCIL

Location: Hong Kong