The Web Marketing Association is proud to present this 2020 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

TMP WORLDWIDE


UPS, BROWN FRIDAY: TV & RADIO

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Best Radio Integrated Ad Campaign, Best Tv Integrated Ad Campaign

UPS Brown Friday was a one day hiring event in multiple cities across the country. We needed to boldly communicate this one day event and how easy it is to get a job. In such a tight labor market, we needed to break through. This work helped hire 26,000 people - in one day!

Contributors:

VP, Creative: Tim Milewski
Sr. Art Director: Cris Morales
Sr. Copywriter: Bob Mallon
Sr. Art Director: Joelle Chauncey
VP, Client Strategy: Kirsten Taylor
Account Director: justin Chiccarine

TMP WORLDWIDE

Location: United States

About the Agency:

We’re the global talent technology leader intelligently solving the most critical challenges for employers and delivering results that strengthen their organizations. Our unified platform, augmented by rich data and deep industry expertise, is revolutionizing how employers attract and hire the talent they need through connected intelligence.