The Web Marketing Association is proud to present this 2020 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

EMI STRATEGIC MARKETING


STATE STREET GLOBAL ADVISORS RESERVE POSTS

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Best Investment Social Media Campaign

Over the course of 2019, EMI undertook the development and execution of an integrated social media marketing campaign to accomplish two objectives: 1. Make liquidity a more significant consideration for IPs when selecting an ETF 2. Increase awareness of State Street SPDR ETFs as a leader in ETF liquidity In addition, State Street sought to leverage those changesin perception to drive investments in their most liquid SPDR ETFs.

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EMI STRATEGIC MARKETING

Location: US