The Web Marketing Association is proud to present this 2023 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

INNOCEAN USA


INSPIRATION SERIES: THE PHOTOGRAPHER

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Best Mobile Online Video

Kia believes that movement that inspires can come from anyone, anywhere. So we used our social channels to find them. We documented stories about the diverse, groundbreaking people, places, and ideas that are shaping both our today and tomorrow.

Our individuals’ stories were brought to life with unscripted interviews that gave audiences an in-depth and personal view of their lives. Their compelling and relatable tales highlighted the beauty and diversity in what inspires us.

We created short film episodes that consisted of interviews and footage of our individuals demonstrating their passions and obstacles — along with incorporating a Kia vehicle into their life and work. Each episode focused on how movement, no matter where it originates or what circumstances surround it, can serve as an inspiration in anyone’s life. And that anything is possible.

In the first installment of our Inspiration Series, we talked with Aaron Brimhall, commercial photographer, as he dives into cars, cameras, movement, and how to capture the perfect shot.

Contributors:

Sr. Media Specialist: Marissa Lorenzo
Sr. Media Specialist: Emily Dean
National Media Manager: Stacy Fairbanks
Marketing Director: Marisstella Marinkovic
Group Creative Director: Bob Rayburn
Creative Director: Courtney Betley
Sr. Copywriter: Dane Larsen
Sr. Art Director: Jenn Martonic

INNOCEAN USA

Location: United States

About the Agency:

Founded in 2009, INNOCEAN Worldwide Americas is headquartered in Huntington Beach, California, with offices in New York, Chicago, and Dallas. With 400 employees, INNOCEAN Worldwide Americas is part of the INNOCEAN Worldwide network and currently serves as lead agency for Hyundai Motor America and Genesis Motor America, as well as partners with KIA Motors America and Hankook Tire.