The Web Marketing Association is proud to present this 2008 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Associations Rich Media Online Campaign
Advertising thrives on creativity… but it’s all too easy to become cynical, to resort to mediocre ideas, to copy ideas, and to lose your way. Our Believe in Creativity campaign reminds agency people that a belief in creativity is the way to achieve all they’re looking for. There are no shortcuts – creativity is the one true path to enlightenment and awards shows.
Contributors:
| Executive Creative Director: | Carol Lam |
| Senior Creative Directors: | Thierry Halbroth, Sylvester Song |
| Copywriter: | Don Ellis, Vivian Yong |
| Art Directors: | Thierry Halbroth, Sally Chan |
| Web Designer: | TC Swee |
| Digital Designer: | Keian Chui |
MCCANN WORLDGROUP HONG KONG
Location: Hong Kong