The Web Marketing Association is proud to present this 2008 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

FRED ALGER & COMPANY, INC.


SPECTRA: ARE YOU IN?

Share to Facebook  Share to Twitter  More...  More...

 

Best Mutual Fund Rich Media Online Campaign

With the "Spectra: Are You In?" campaign, the Spectra Family of Funds appealed to the do-it-yourself investor. Our "Disciplined Mavericks" philosophy reflects the investing style of both our Portfolio Managers - as well as our core audience: internet-savvy investors who like to "get their hands dirty" in a modern world of effortless access to investing data.

Contributors:

Executive Vice President: Zachary Karabell
AVP, Marketing: Alex Bernstein
Creative Director: Jules Filicia, Filicia Maini
Project Manager: Indi Maini, Filicia Maini

FRED ALGER & COMPANY, INC.

Location: USA