The Web Marketing Association is proud to present this 2008 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

RESPONSYS INC.


LEGO INDIANA JONES NEWSLETTER

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Best Retail Online Newsletter Campaign

This newsletter announced the new Indiana Jones™ action sets that include mini-figures and scenes from the much loved movies. The audience comprised of LEGO fans in multiple markets throughout North America and Europe in 3 languages with open rates of 43% and click-thru rates of 15.4%.



Contributors:

Creative Director: Julian Scott
Art Director: Lynn Baus
Designer : Amanda Withers

RESPONSYS

Location: USA