The Web Marketing Association is proud to present this 2008 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

IDEA INTEGRATION


HEWLETT PACKARD: ECO

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Best Public Relations Rich Media Online Ad

HP's Technology Solutions Group (TSG) approached Idea II to help create a new presence on hp.com for the combined Energy Efficiency and Environmental Leadership content. The goal was to create a strong tie and position HP as the best partner with the most complete set of products and services to help customers go green in their data centers, developing energy saving and environmentally friendly strategies.

Contributors:

IDEA INTEGRATION

Location: USA