The Web Marketing Association is proud to present this 2011 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

ALLEN & GERRITSEN


RICH MEDIA ONLINE CAMPAIGN

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Best Toy & Hobby Rich Media Online Campaign

Audience:

o Boys, ages 3-9 (and their parents)

Goal:

o Drive consumer engagement with mymotorisland.com, and ultimately to store

Contributors:

Chief Creative Officer: Gary Greenberg
Associate Creative Director: Brian Moore
Art Director: Maureen Metzler
Designer: Charlie Guerrero
Copywriter: Craig Falzone
Video Editor: David Maloney
Developer: Max Guerrero
Director of Digital Production: Aurelio D'Amico
Sr. Digital Producer: Mary - Ann DiThomas
Animation: Soup 2 Nuts

ALLEN & GERRITSEN

Location: USA