The Web Marketing Association is proud to present this 2014 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

ACXIOM DIGITAL IMPACT


ACXIOM AOS LAUNCH

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Best Marketing Online Campaign

Acxiom’s Game Changer Is Born When you revolutionize marketing forever, you want people to know about it. The Audience Operating System (AOS) was designed to do just that, so of course it warranted a huge campaign. Our microsite, emails and banners all worked together to inform and educate our audiences, but keep them wanting more. With a tech savvy look and feel, and bold brand messaging, these vehicles cut through the clutter to put AOS over the top.

Contributors:

Global Creative Director: Christine Cucuzza
Creative Director: Rich Patterson
Art Director: Henry Belfor
Art Director: Piyush Panchal
Art Director: Justin Hale
Copywriter: Kristin Brennan
Copywriter: Kathy Mancal
Marketing Director: Sherry Booles

ACXIOM

Location: USA