The Web Marketing Association is proud to present this 2018 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Game Site Website
The project’s goal is to introduce Star Wars™: Jedi Challenges – a new smartphone-powered augmented reality experience. The experience features a seamless integration between the hardware and mobile applications that bring lightsaber battles right into the player’s world. The project components include a homepage take over that surprises the viewer when the key villain breaks out of the banner and blurs the boundary of the web interface. The homepage banner then leads to the product page that illustrates the various game components with both visual and written story telling.
Contributors:
| Creative Lead: | Nipith Ongwiseth |
| Writers: | Chau McCullough, Dan Bain |
| Project Manager: | Chau McCullough |
| Director: | Teresa Rush-Edwards |
| Design Agency: | Fiestic |