The Web Marketing Association is proud to present this 2019 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

FORBES INSIGHTS & INTEL


FORBES AI BY FORBES INSIGHTS & INTEL

Share to Facebook  Share to Twitter  More...  More...

 

Best Technology Website

In 2018 Forbes Insights developed a robust content strategy for an original six-issue, multiplatform publication called Forbes AI with the goal of elevating Intel’s reputation as a leader in the AI space. Launched in July, our year-long coverage goes beyond the surface level of trending tech topics like VR and driverless cars. It arms Intel’s audience of C-level executives and machine learning leaders with proven business strategies.

Forbes AI features top-tier talent in each issue--from Facebook’s Yann LeCun to Microsoft’s Lili Cheng. These experts have helped further amplify the content by sharing it with their networks. Through digestible, research-backed storytelling across print, digital and live, we have:

-Increased brand awareness on a global scale
-Generated leads
-Driven engagement among a sophisticated, hard-to-reach audience.

The key to Forbes AI’s success has been the unprecedented partnership between Forbes and Intel. Intel understands the need for clear, credible information on AI is so great that they trusted Forbes’ vision for telling the stories that matter. In turn, Forbes has integrated Intel’s thought leadership into the discussion in ways that go beyond the typical advertising partnership. Without that trust and understanding - which is truly rare - this would not have been possible.

Contributors:

Head of Global Brand Marketing, Intel: Alyson Griffin
Director, Thought Leadership Marketing, Intel: Jennifer Pershall
Global Media Manager, Social & Brand, Intel: Kim Tanimoto
Thought Leadership Marketing, Intel: Liza Gabrielson
Director, Account Management, Forbes: Casey Zonfrilli
Managing Director, Thought Leadership & Content Marketing, Forbes Insights: Will Thompson
Executive Director, Editorial, Forbes Insights: Erika Maguire
VP, Content & Design Services: Josh Robinson
Design Director, Special Features, Forbes: Kristine Francisco
VP, Content Solutions: Brian McLeod

FORBES MEDIA

Location: United States