The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

THE M FACTOR CREATIVE


HARRY POTTER AND THE DEATHLY HALLOWS PART 2

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Best Entertainment Rich Media Online Campaign

Advertising Goal: Design and produce robust, engaging online campaign to promote the home entertainment release of Harry Potter and the Deathly Hallows Part 2. Including: Rich media, synced roadblocks and site takeovers.

Contributors:

Executive Creative Director: Melodie Smith
Creative Director: Mark Esparza
Lead Developer: Shaun Westbrook
VFX Supervisor: Rick Sanders at Hoax Films
Executive Producer: Alexis Nelson at Hoax Films

THE M FACTOR CREATIVE

Website: www.themfactorcreative.com

Location: United States

About the Agency:

The M Factor Creative is an award-winning, multi-disciplinary design agency whose team of highly skilled key art warriors, visual FX phenoms and social media ninjas are ready to accept your toughest creative challenge. We believe in approaching projects through the eyes of your target audience, providing a broad range of progressive custom solutions with a superior level of personalized customer service. With the experience of multiple high profile titles under our belt, we know how to identify the potential pitfalls when managing a behemoth of a cam­paign while providing quick solutions for those inevitable curve balls. Most importantly, we work tirelessly to achieve one common goal: your stamp of approval. High fives are also welcome. From Mission Statement to Mission Accomplished: We Are The M Factor. http://www.themfactorcreative.com