The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

HANSON INC.


SPARTAN CHEMICAL MOBILE SITE

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Best Manufacturing Website

Having recently launched the new SpartanChemical.com website, Spartan was looking for an easy-to-maintain website that would offer the same breadth of product and training information for its tens of thousands of SKUs in a mobile format. Optimized for iPhone, Android and feature phones, the site allows not only for the viewing of product information as the main website, but also for the download of important literature and product MSDS, which are necessary to view in the field. Since this site is also powered by the same CMS as the full site, updating the mobile website is simple and efficient. Product data and literature are obtained from the same backend databases.

Contributors:

Creative Director: Erik Porter
Director of User Experience Architecture: Leslie Mohn
Senior Interactive Desinger: Joe Payton
Senior Software Engineer: Spencer Crissman
User Experience Architect : Ben Lynch
Senior Account Manager: Chris Beard
Digital Producer: Thomas Thiel
VP, Experience Inovation: Mike Osswald
Chief Creative Officer : Jenny Jacob

HANSON INC.

Location: United States