Bookmark and Share

iac award logoTHE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS
2008 INTERNET ADVERTISING COMPETITION AWARD FOR
OUTSTANDING ACHIEVEMENT IN INTERNET ADVERTISING

 

image of BGT Partners & FedEx Wins 2008 Best Intranet Online Newsletter Campaign, Best Of Show Online Newsletter Campaign Internet Advertising Award for FedEx LAC Sales Team Intranet Redesign

To: BGT Partners & FedEx

For: FedEx LAC Sales Team Intranet Redesign

Award: Best Intranet Online Newsletter Campaign, Best Of Show Online Newsletter Campaign

About the Entry

IAC Crystal Trophy

FedEx engaged BGT Partners to update and extend the functionality of the Intranet/Sales Portal for their Latin American sales team. The driver of this project was to support the sales force in the achievement of business goals by facilitating the unification of corporate messaging and expediting the access to key and relevant information.

The key objectives of this project included implementing a Re-Design/Development of a Content Management System which allowed FedEx to achieve:

• Streamlined Workflow
• Multiple Editors
• Faster Response Time and Updating
• Content Standardization
• Simpler Navigation
• Knowledge Sharing & Collaboration
• Information & Self Service tools
• Better Search
• Easier Document Uploading

The portals taxonomy allows the sales force to access comprehensive information in an effective manner, facilitating their performance and unifying corporate messaging across all external audiences. Since the launch of the intranet, FedEx has been able to enhance the communication process with the sales force while simultaneously engaging in a better dialogue with stakeholders.

Award Credits

Contributors:

BGT Partners

Location: United States